'BTS Will Model New Louis Vuitton Men’s Wear in Spin-off Show'

03:12 Sep 2, 2022 2 1

'BTS Will Model New Louis Vuitton Men’s Wear in Spin-off Show. The fall 2021 Louis Vuitton men’s collection by Virgil Abloh has spawned a spin off — and it will be brought to life by South Korean boy band BTS, WWD has learned. The French luxury brand plans to unveil the collection, which includes 34 new looks and seven from the original range that was unveiled last January, via a film that will debut on its website today at noon CET. The centerpiece of the online reveal will be an appearance by BTS, who signed on as Vuitton ambassadors last April with a promise of “exciting projects” to come. To stay up to date with latest top stories, make sure to subscribe to this YouTube channel by clicking the button above this video! Each member of the supergroup will wear one look in the film by Korean director Jeon Go-woon. “The film stages a conversation between space, movement and global connectivity central to our moment in time, and explores the city of Seoul through the lens of diversity,” according to Vuitton, noting that the soundtrack will feature an original score by CIFIKA, Kim Kate and Net Gala.' 

Tags: News , K-pop , USA TODAY , virgil abloh , louis vuitton , us news , seoul , vuitton , news usa , consumer goods , Louis Vuitton Men , South Korean boy band BTS , Fila Launching Capsule Collection , Vuitton ambassadors last April

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