'Introducing Altaroma - Rome Fashion Week Digital Review on The Italian Way by Simona Cochi'

10:11 Jul 20, 2022 4 1

'#altaroma #digitalreview #rome from the 07th till the 10th of July 2021 froma Cinecittà Studios   Simona Cochi starting a new video journey (and playlist) paying tribute to Rome the Aethernum City and his Fashion Week. The Aethernum City is a unique \"millennial\" in the world. Therefore, it is the perfect venue to nurture the upcoming generation of new creatives and to tell the story of contemporaneity through Fashion.  “The fashion of the future happens in Rome – explains Silvia Venturini Fendi, President of Altaroma – More than other capitals, it embodies a strong-willed, contradictory, eclectic spirit, marked by fascinating aesthetic contradictions, which characterizes the creative communities of the present and of the future. Rome is a unique \"millennial\" in the world. Therefore, it is the perfect venue to nurture the upcoming generation of new creatives and to tell the story of contemporaneity through Fashion. Altaroma is a professional opportunity – she goes on – which starts from schools and helps achieve a successful position in the fashion industry. We hope that its role will be increasingly appreciated and supported by the institutions. This is the case with this July edition, which was made possible by the significant efforts of the Chamber of Commerce of Rome and the Region of Lazio, supported by the Italian Trade Agency and by the Ministry of Foreign Affairs and International Cooperation”.  Basilica Aemilia, Cinecitta\', Sinas* Museum,   Accademia Koefia, Accademia di Belle Arti di Frosinone, MAM - Maiani Accademia Moda, ABA Roma - Accademia di Belle Arti di Roma, lNABA, Nuova Accademia di Belle Arti Accademia Italiana, IED - Istituto Europeo di Design, Accademia di Costume e Moda,  CNA Federmoda. WHO IS ON NEXT Alessandro Vigilante, ATXV, CTRL+Z, Gentile Catone, Id-Eight, Italian Family, KOBF - Kidsofbrokenfuture, Marcello Pipitone, Marco Trevisan, Niccolò Pasqualetti, Piferi, Simon Cracker  Manteco Award    Paul Andrew (Designer); Laird Borrelli-Persson (Archive Editor at Vogue US); Manuela Brini (Director of Creative Talent Acquisition and Development at LVHM Fashion Group); Carlo Capasa (President of the Camera Nazionale della Moda Italiana), Emanuele Farneti (Editor in Chief Vogue Italia e L’Uomo Vogue), Simonetta Gianfelici (Fashion Consultant & Talent Scout, Head of Project “Who is on Next?” at Altaroma); Umberta Gnutti Beretta (Mentoring Fund - Camera Moda Fashion Trust); Aldo Gotti (General Manager - MODES ); Stavros Karelis (Founder of MACHINEA); Tasha Liu (Catalyst Scouting and Founder of Labelhood); Sara Sozzani Maino (Deputy Director Vogue Italia, Head of Vogue Talents and International Brand Ambassador CNMI); Marco Mantellassi (CEO of Manteco); Suzy Menkes (Fashion Critic); Vania Miranda (Mentoring Fund - Camera Moda Fashion Trust); Raffaello Napoleone (CEO of Pitti Immagine); Luca Rizzi (Pitti Tutoring & Consulting Director ); Warly Tomei (Mentoring Fund - Camera Moda Fashion Trust); Matteo Ward (Sustainable Activist - Wrad Living) and Silvia Venturini Fendi (Creative Director at Fendi and President of Altaroma).   \"The Italian Way\" Youtube Channel (My Camera .....my Paintbrush) is an iconic video magazine created by Simona Cochi, an Italian journalist and pr based in Milan.  Simona unveils the exclusive features of the most relevant events about Art, Lifestyle, Design, Fashion, and more. Art interviews are one of the keys to be seduced by \"The Italian Way\" project. The creative gesture of \"direct capture\" (the camera like a brush) blends different and transversal elements and draws on the visual heritage, the digital, the sound in a field with still unexplored possibilities but which has the characteristics of a 21st-century Surrealism. This editorial project has been conceived on Simona return after a year and a half of work and research in different European capital cities and iconic outposts. Simona Cochi can claim international working experiences and an academic track record. 2017 - Simona Cochi starts her digital video magazine to adapt communication and journalism techniques to the new challenge of the 2.0 era. In 2018, during her experience as a video blogger in Vienna\'s museums, her definitive inspiration for surrealism was ignited through the work on the Man Ray\'s show at the Kunstforum. Further creativity and motivation have been enhanced thanks to the researches on Sigmund Freud, the other eminent Austrian\'s figure with significative traces of his life and works in Vienna. The digital producer\'s aim is to \"paint\" the path of the art exhibitions with her camera, revealing an unprecedented vision, delivering new interpretative nuances of daily reality.  The creative gesture of \"direct capture\" (the camera like a brush) blends different and transversal elements and draws on the visual heritage, the digital, the sound in a field with still unexplored possibilities but which has the characteristics of a 21st-century Surrealism.' 

Tags: ice , ALTAROMA , Vogue Italia , rome italy , NABA , rome fashion week , altaroma moda , camera di commercio di roma , ministero degli affari esteri , sole 24 ore , roma capitale , Accademia Koefia , Accademia di Belle Arti di Frosinone , MAM - Maiani Accademia Moda , ABA Roma - Accademia di Belle Arti di Roma , Nuova Accademia di Belle Arti Accademia Italiana , IED - Istituto Europeo di Design , Accademia di Costume e Moda , fondazione mondo digitale , fashion digital night , fashion digital made

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