'Clothes Doctor Founder Lulu O\'Connor - My Story'

$'Clothes Doctor Founder Lulu O\'Connor - My Story'$

23:15 Nov 1, 2023 3 3

'CEO of Clothes Doctor, Lulu O\'Connor, shares her journey from the fast-paced and male-dominated world of finance into her career step-change of founding her own business and creating a brand, and an ethos, that helps the modern-day consumer love their clothes for longer whilst targeting the ever-growing problem of fashion waste.   Through a self-reflective realisation of the linearity of fashion consumption and waste, plus a desire to branch out and create something of her own, Lulu founded Clothes Doctor in 2017, and since has overcome countless hurdles ranging from learning a new job from scratch, creating a product, building a team and a brand, crowdfunding, facing the Dragons(!), learning how to export after Brexit, being a female founder in a male-centric arena and a new one coming soon, the challenges of being a working mum, which have all culminated in what Clothes Doctor is today.'

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